Canadian-owned & operated
Roofing website design: Show the roof, then get the call.
WebFoundry builds roofing websites for Canadian roofers. Your job photos lead, your number stays one tap away, and every service has its own page. The build is free, you get a preview in 5 to 7 business days, then one flat plan from $187 a month plus applicable GST/HST covers hosting, updates and getting found on Google. No contract.
Built around how homeowners hire a roofer.
A homeowner often picks a roofer once, at a high price, with little way to judge the work from the ground. Our websites for roofers show finished roofs first, keep your number on screen and put your insurance and warranty terms where people read them before they call.
Job photos first
Finished roofs, tear-offs and flashing details above the fold. Real jobs, not a stranger on a ladder.
A page for every service
Roof replacement, repair, flat roofs, metal roofing, eavestroughs and skylights each get their own page. On Essential and Pro.
Every town you serve
City pages for your whole service area, not just the town on your invoice. On Essential and Pro.
Proof before the call
Insurance, warranty terms and certifications on the pages people read before they call. Essential and Pro also show your Google reviews.
What makes a good roofing website?
A good roofing website proves you do the work and makes it easy to ask for a quote. Nobody buys a roof from a stock photo of a stranger on a ladder. They want to see roofs like theirs, finished, and they want your number without hunting.
A homeowner often picks a roofer once, at a high price, with little way to judge the work from the ground. The site is where they decide whether you look like someone who will show up and finish the job. Our roofing website design is built around that decision. Read the case for all of this in do roofers in Ontario need a website.
Roofing website design: what we build in
- 01
Job photos first
Finished roofs, tear-offs, flashing details, a clean yard at the end of the day. Real photos of real jobs go above the fold. On Essential and Pro, a photo gallery carries the rest.
- 02
A page for every service
Roof replacement, repair, flat roofs, metal roofing, eavestroughs, skylights, inspections. Each gets its own page so it can show up for its own search. A full replacement is a bigger job than a patch, and a page written for it is how you get those calls.
- 03
A page for every town you serve
Your crew may cover ten towns. City pages put all ten on Google, not just the one on your invoice.
- 04
Proof before the call
Your insurance, warranty terms, manufacturer certifications and Google reviews are shown on the pages people read before they call, not buried on an About page. Homeowners are wary of roofers they have never heard of, so this is where trust is won or lost.
- 05
A short quote form
Name, number, address and what is wrong. It lands in your inbox and on your phone, and a tap-to-call button stays on screen on every page.
- 06
Storm and leak pages on request
If you take emergency calls after a storm, we can set up an emergency page and call bar, with your hours and the claim-related details you supply. If you do not offer emergency work, we do not claim it.
Rank for the jobs that pay.
A full replacement is a bigger job than a patch. We write a page for each service and each town, so the replacement searches reach you and not only the repair calls.
- Roof replacement
- Roof repair
- Flat roofs
- Metal roofing
- Eavestroughs
- Skylights
- Inspections
Plus a page for every town: Toronto · Ottawa · Calgary · Halifax …
Roofing website builder or done-for-you?
You are the web designer.
A DIY roofing website builder can work if you have the evenings to spare. You pick a template, write every page, edit your photos, set up hosting and keep it current. The hours come out of your season.
We do that part.
You send photos and the basics, we build it. You work from our structure rather than a blank page, but you can still edit text, hours, services and photos yourself on every plan. We make changes you send by email or text within one business day.
Not sure which route fits? Questions to ask a web company before you sign covers it.
Plan the site around your season
- Spring thaw
- Summer storms
- Fall rush
Roofing work bunches up. Spring thaws, summer storms and fall rushes are when people search, and the weeks before them are when your site has to be ready. Build before the busy period, not in the middle of it. Our guide to websites for seasonal trades shows what to publish and when.
Halden Roofing
Halden Roofing, a made-up roofing company for York Region and Waterloo Region. Leak repair, storm damage, replacements and a quote form.
View the demo →How much does a roofing website cost?
A WebFoundry roofing site is free to build, then $187, $276, $364 a month plus applicable GST/HST. Hosting, security, backups and changes are included, there is no build fee and no contract. The one upfront cost is your domain name: $15 plus tax, one time, and you keep it. You get a 14-day free trial. See the full pricing, or read what a website costs in Canada for how that compares with agency and DIY routes.
| Starter | Essential | Pro | |
|---|---|---|---|
| Price per month | $187 | $276 | $364 |
| Best for | For solo operators who need to look professional, fast. | For growing shops that want to win their city. | For established contractors who want a steady flow of leads. |
| Hosting, SSL, CDN, backups | Yes | Yes | Yes |
| Click-to-call + quote form | Yes | Yes | Yes |
| Service & city pages | No | Yes | Yes |
| Ongoing local SEO: monthly ranking checks and page improvements | No | Yes | Yes |
| Local rebate research + rebate page for your area | At build | Kept up to date | Kept up to date |
| Google Reviews widget + testimonials | No | Yes | Yes |
| Photo gallery | No | Yes | Yes |
| Blog | No | No | Yes |
| Blog article writing | No | No | Yes |
| Take payments online | No | No | Yes |
| Google Business Profile setup | No | No | Yes |
| Priority support | No | No | Yes |
Prices are in Canadian dollars. The website build is free, there is no contract, and every plan starts with a 14-day free trial. Plan prices are before tax, and applicable taxes are added at checkout. The only upfront cost is your domain name: $15 + tax, one time and non-refundable, and the domain is yours to keep (nothing if you already own one). Full plan details →
Roofers across Canada, including Eastern Ontario
WebFoundry is Canadian-owned and based in Ontario, and we build for roofers in every province. In Ontario that includes Toronto, Hamilton, London and Eastern Ontario towns such as Ottawa, Kingston, Belleville, Cornwall, Brockville, Pembroke and Peterborough. If you serve the Ottawa area, see our Ottawa page. Local roofing markets are growing in Hamilton and across Durham Region.
Running more than roofing? Our contractor websites page covers all the trades we build for.
Roofer questions
Something else? Call (647) 588-6285.
How much does a roofing website cost in Canada?
WebFoundry roofing websites cost $187, $276 or $364 a month plus applicable GST/HST. The build is free and there is no contract. The only upfront cost is your domain name, $15 plus tax, one time. Agency builds are typically a one-time fee of $5,000 to $12,000 before hosting and change fees, according to Marvel Marketing's 2026 Canadian guide.
Do I need a website if my roofing jobs come from referrals?
Yes, because referred customers search for you before they call. They check your photos, reviews and whether you look established. Without a site, some will call someone they can find instead. A site is where a referral turns into a booked estimate.
What should a roofing website include?
At minimum: your phone number on every screen, real job photos, a page for each service and each town, your insurance and warranty terms, Google reviews and a short quote form. We build all of these. Photos matter most, because homeowners cannot judge a roof from the ground.
Can I run emergency or storm-damage service on my site?
Yes, on request. We set up an emergency page and call bar that match the hours you really answer, and you supply any claim-related details you want shown. If you do not offer 24/7 service, we do not claim it. Overstating it costs you reviews.
Is a roofing website builder cheaper than WebFoundry?
Often, on paper. A DIY builder charges for the tool, then you write the pages, edit the photos and keep it current yourself. WebFoundry builds it free and the monthly plan covers hosting, updates and changes. You trade your time for the monthly fee. Pick what your season allows.
Do you have roofing website examples?
Not yet for roofing. We have live demo sites for plumbing, HVAC, electrical and landscaping that show the same structure: headline, call button, quote form, service pages and reviews. The closest to roofing is the landscaping demo, which we label as a landscaping site. A roofing demo is planned.
Do you build roofing websites in Eastern Ontario and across Canada?
Yes. We build for roofers in every province, including Eastern Ontario towns such as Ottawa, Kingston, Belleville, Cornwall, Brockville, Pembroke and Peterborough. Your site gets a page for each town you serve. Our Ottawa page has local detail.
Do I own my roofing website and domain?
You keep your domain. There is no contract, and you can cancel at any time in your dashboard or by emailing hello@webfoundry.ca. If you cancel, your site stays online for 30 days, then the data is deleted, and we send your content within 48 hours.
Your roofing site, previewed in 5 to 7 business days.
Built free. Month-to-month. Cancel anytime.